The Ghana Tourism Development Company (GTDC) has launched InvestInTourism.org, a digital investment platform poised to revolutionize how tourism projects in Ghana attract local and foreign capital. The initiative is part of broader efforts to position tourism as a major driver of economic growth and job creation.
Speaking at the official unveiling, GTDC CEO, Professor Kobby Mensah, described the platform as a “game-changer” in Ghana’s investment promotion toolkit, offering a seamless, investor-friendly gateway to high-impact tourism assets across the country.
“Our goal was to create a one-stop, investor-ready platform that not only highlights Ghana’s vast tourism potential but also bridges the gap between interest and action,” Prof. Mensah said.
“With this tool, investors can now engage directly with decision-makers, book business meetings, and begin the process of turning opportunity into profit, no matter where they are in the world.” He added.
InvestInTourism.org features an interactive map showcasing investor-ready tourism destinations across all 16 regions of Ghana. These include iconic heritage sites like Elmina Castle and Kakum National Park, as well as lesser-known eco-tourism zones, wildlife sanctuaries, and cultural landmarks.
Each listing is accompanied by detailed investment briefs, offering site overviews, financial projections, and partnership options especially public-private partnership (PPP) models to streamline due diligence and opportunity evaluation.
What distinguishes the platform is its direct-link functionality. Potential investors can use it to schedule meetings with GTDC executives and relevant public-sector stakeholders eliminating bureaucratic delays and enabling fast-track engagement.
According to Prof Menah, the platform aligns with Ghana’s strategic push to elevate tourism into a pillar of economic transformation. Following the success of the Year of Return and Beyond the Return campaigns, InvestInTourism.org is the next campaign in deepening diaspora participation not just as tourists, but as co-investors.
“This platform is also a call to action for Ghanaians abroad and people of African descent. It offers them a chance not just to visit but to own and manage a piece of Ghana’s heritage and future.” he said.
