Strategic Communications Africa Limited (Stratcomm Africa), organisers of the Ghana Garden and Flower Show, has called for increased investment in Ghana’s green economy, saying the sector has the potential to create jobs, expand non-traditional exports and support sustainable economic growth.
The organisation said greater investment in horticulture, floriculture and landscaping would unlock new business opportunities while promoting environmental sustainability and improving livelihoods.
The call was made at the launch of the 2026 Ghana Garden and Flower Show in Accra, where government officials and industry stakeholders underscored the role of green enterprises in advancing Ghana’s economic transformation.
Mrs Joyce Bawah Mogtari, Presidential Adviser and Special Aide to the President, said Ghana possessed the natural resources and entrepreneurial potential to become a major player in the global green economy.
She urged government, the private sector, development partners and citizens to collaborate in expanding investment in climate-smart agriculture, biodiversity conservation and green enterprises.
Mrs Bawah Mogtari said the horticulture sector also presented opportunities to boost tourism, strengthen diplomacy and increase non-traditional exports, citing Singapore’s use of orchid diplomacy and Kenya’s globally competitive flower export industry as examples Ghana could emulate.
She called on the Ghana Export Promotion Authority and the Ghana Investment Promotion Centre to support green businesses through improved access to financing, investment and export markets.
Ms Esther A. N. Cobbah, Chief Executive Officer of Stratcomm Africa, said the Ghana Garden and Flower Show was designed to demonstrate the commercial value of Ghana’s environmental and natural resources.
She encouraged entrepreneurs to invest in flower production, landscaping and horticulture, noting that ornamental plants grown locally were already attracting demand in international markets.
Ms Cobbah said the horticulture value chain aligned with the Government’s 24-hour economy policy because production, maintenance and related activities could continue around the clock, creating employment and income opportunities.
She stressed that expanding investment in the green economy would contribute to job creation, poverty reduction and improved environmental sanitation.
Ms Cobbah also expressed concern over Ghana’s heavy reliance on imported flowers for weddings, funerals and other social events, urging local entrepreneurs to develop the domestic floriculture industry to meet local demand while positioning Ghana as an exporter of flowers and ornamental plants.
The 2026 Ghana Garden and Flower Show will be held from September 12 to 21 at the Efua Sutherland Children’s Park in Accra on the theme: “Green Means Business, Beauty and More.”
