The Ghana Trade Fair Company Limited has reaffirmed its commitment to strengthening small and medium-sized enterprises (SMEs) by providing entrepreneurs with the skills, knowledge and strategic partnerships needed to grow sustainable businesses and expand into new markets.
Chief Executive Officer of the Ghana Trade Fair Company Limited, Squadron Leader Naa Amerley Bamba (Rtd), said the company is complementing the redevelopment of the Trade Fair Centre with initiatives aimed at building the capacity of businesses that will drive Ghana’s industrialisation and economic transformation.
She explained that while the Trade Fair Centre is being transformed into a modern hub for exhibitions, conferences, trade and business events, equal attention is being given to developing competitive enterprises capable of taking advantage of those opportunities.
“As a trade promotion institution under the Ministry of Trade, Agribusiness and Industry, our responsibility goes beyond organising exhibitions. We are committed to supporting enterprise development and helping Ghanaian businesses become more competitive and export-ready,” she said.
Speaking at a stakeholders’ forum organised by the Ghana Trade Fair Company Limited in collaboration with Republic Bank (Ghana) PLC, Mrs. Bamba said the initiative was designed to connect entrepreneurs with industry experts, financial institutions and strategic partners to improve access to finance, markets and business networks.
Held on the theme, “Accelerating Business Growth and Market Access: From Local Success to New Markets,” the forum brought together entrepreneurs, students, financial institutions and business support organisations to equip SMEs with practical tools for business expansion.
Participants received training in branding, record keeping, financial literacy, financial discipline and insurance, with organisers emphasising the importance of sound business management in building resilient and sustainable enterprises.
Mrs. Bamba also welcomed the participation of final-year students from the University of Ghana Business School and Accra Technical University, describing youth entrepreneurship as critical to Ghana’s long-term economic growth.
She said exposing students to experienced entrepreneurs and practical business development programmes would inspire the next generation of innovators, employers and business leaders.
According to her, empowering SMEs remains central to Ghana’s economic transformation because stronger businesses will create jobs, increase exports and contribute significantly to national development.
She urged entrepreneurs to apply the knowledge gained from the forum to build competitive businesses capable of succeeding in both regional and international markets.
