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Business & Economy

Ekumfi F&J and Central Citrus Secure Export Deal, Paving Way for NDC’s 24-Hour Economy Vision

Ekumfi Fruits & Juices and Central Citrus secure major export deal, advancing Ghana’s 24-hour economy vision and creating thousands of jobs.

Joseph Yoyowah
Feb 4, 2025

Ghana’s ambition to establish a 24-hour economy has received a significant boost as Ekumfi Fruits and Juices Ltd and Central Citrus Ltd secures a major export contract, requiring round-the-clock production.

This development aligns with the National Democratic Congress (NDC)’s vision of a 24-hour economy, which seeks to maximize productivity, create jobs, and drive economic transformation.

Ekumfi Fruits and Juices Ltd, a top Ghanaian manufacturer known for its globally competitive juices—currently sold on Walmart.com—has expanded its operations to meet international demand. The newly secured contract is set to create over 12,000 jobs, especially in one of Ghana’s most economically deprived districts.

Similarly, Central Citrus Ltd, the largest citrus factory in West Africa, has ramped up its operations to 24-hour production, processing 15 tons of oranges per hour. With support from Dzata Cement, this initiative is expected to generate over 15,000 new jobs while introducing high-yielding citrus varieties like the Pixie orange to improve local farming efficiency.

These developments reinforce the potential of a 24-hour economy, as championed by the NDC, by promoting industrial expansion, increasing exports, and reducing Ghana’s dependence on imported fruit juices—currently costing the country US$250 million annually.

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With further investment, the natural food and beverage sector could generate over US$5 billion per year, utilizing just a fraction of Ghana’s arable land.

Moreover, the ripple effects of 24-hour industrial production could extend to other key sectors, including sugar processing at Komenda Sugar Factory, unlocking vast opportunities in agro-processing, manufacturing, and export-led growth.

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