The Minister of Communications, Digital Technology and Innovations, Samuel Nartey George, has directed the National Communications Authority (NCA) to suspend DSTV’s broadcasting licence if the company fails to reduce its subscription prices by August 7, 2025.
The Minister announced the directive during a ministerial briefing on Friday, August 1, citing DSTV’s refusal to lower prices despite the recent appreciation of the Ghanaian cedi.
“In my capacity as Minister, my fidelity is to the Ghanaian people. I have written to the NCA, instructing them to suspend DSTV’s broadcasting licence effective August 7 if they do not comply,” he said.
The move follows a meeting between the Ministry and DSTV officials on July 4, 2025, aimed at addressing growing public concern over the affordability of the company’s services.
DSTV, owned by MultiChoice, responded to the Ministry in a nine-page letter, arguing that the cedi had depreciated by over 200% in the past eight years. The company claimed that the recent currency gains were not strong enough to warrant a price cut.
The Minister, however, rejected that position, stating the government would not allow pricing policies that burden consumers.
The directive comes amid rising public frustration with DSTV’s pricing, prompting calls for regulatory action to ensure more accessible satellite television services in Ghana.
